In many cases, that’s as simple as clicking the Magic Wand tool on a white area of the background to select most, if not all, of the white areas. If you do this, and you still see a white background behind your logo, that means your logo has a white background embedded into the logo image itself, and you’ll have to remove it manually. That leaves your logo sitting on a transparent background (as seen here). STEP TWO: Now, go to the Layers panel and drag the Background layer into the trash can at the bottom of the Layers panel. Open a new document, and then use the Place command (under the File menu) to bring in your logo, so it appears on its own layer above the background layer (as shown here). STEP ONE: We have start over in Photoshop. Here’s a tip on how to bring your logo into Lightroom (so you can use it in slideshows, or as an identity plate, or Watermark, or for the title of a slideshow, or whatever), but with a transparent background behind it (that’s the cool part).
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